My website is better than yours

So having a really cool website for your business, hobby, or passion is a great step in the right direction but honestly does it matter if no one can see it? That's where some search engine optimization comes into play.

Find links

One method is to scour the vast Internet and find other websites willing to link to you for one reason or another. This can be like minded groups that will find what you do interesting to sites like yelp that list businesses and open up a forum for others to comment on what you do. Basically the more websites you have linking to you the more relevant Google and other search engines find your content. This of course is a good thing and if you can get more links than your competition then you can get listed before them on Google results.

If you tweet they will come

Using Twitter, Facebook and other social networks is also a great way to get others to come to your website. If you have a blog or something interesting to say on your website you can also put a snippet out on Twitter/Facebook to pull others in and read the full article on your website. If you want to hire someone to hire or a plethora of other reasons Twitter can be a great way to get the word out. Just posting anything to get others to come to your site isn't as helpful. Make sure to target your audience and captivate them with something that is interesting to that particular niche, otherwise they will hit the back button faster than it took your site to load.

It takes more than just building it

Unless your website is for a large company like Target where most users already know who you are, you will need to do more work to pull in an audience. Some sites just hit on their niche so well that it doesn't take too much work to pull others in otherwise you need to do a lot more work to build an audience. Start by searching your competition and any sites that are similar to yours and find as many creative ways you can to get your site out there. The more work you put into it the higher the rewards.